The Business Concept That Made THE BRO CODE a Bestseller

In 2008, I created a New York Times bestselling book that, to date, has sold over 300,000 copies.

And its first line? Bro’s before ho’s.

That’s right, I’m the mind behind The Bro Code. Not the whole code, but the book version. At the time, I was an editorial assistant at Simon & Schuster. My roommate and I loved the show How I Met Your Mother…