The Dirty Secret About Coaches and Experts Who Promise You a Book Deal

Over the past year or so I’ve seen an explosion of people teaching how to get a book deal.

And while I’m all about entrepreneurship in any form I must tell you what I know as an industry insider about group programs, retreats, and coaching that promises to help you become a published author.

Most suck.

Many are disingenuous and are self-publishing companies in disguise.

Others are well-meaning but out of touch with current trends and what publishers want.

And some regurgitate things that they learned from an actual publishing expert like me.

(Yep, my work has been copied. Or, as my husband said, people stole my shit and sold it.)

The truth is, the majority of the offers I see online — of book coaches, of authors using their experience to teach, of guides and courses teaching how to write book proposals — aren’t worth your time or money.

The first reason is what you learn. Most of the programs I have seen focus on writing the book itself — rather than the marketability of that book.

And that’s a big deal because most authors don’t just want to write the book. They also want the book to sell and be read. Which is unlikely to…