Why Good Ideas (Often) Get Stolen . . . . Or At Least Copied

What I’m about to say might cause anxiety.

It’s normal to have your work stolen — or at least, copied. Often heavily.

A few weeks ago, Marian T. sent me a question* that I receive a lot from entrepreneurs who want to grow their businesses, audiences, and reach.

How do I market my solutions while maintaining privacy?

My first answer is . . . privacy for who?

Many authors think that somehow, their ideas will be more protected in a book than online.

But that’s not how intellectual property works.

While a book does carry a copyright — typically in the author’s name — limiting how that material can be used, ideas are not copyright-able.

Meaning that ideas can be stolen and copied.

And solutions come from ideas so . . . you’ll see that the only way to keep your solutions and ideas private is to never share them at all.

But that’s not what authors do, is it?

The whole point of being a writer and a creator and an entrepreneur is to share.

Not to mention that talking about your ideas is part of the journey to be successful — as an author, yes, but also as a leader in your…